Wiser for Electricians is here
Introducing the Wiser Electrician toolkit, the latest in marketing tools and resources for Wiser, the scalable smart home technology. By becoming a Wiser Approved Installer your business now has access to in-depth training and support, empowering you to lead the way in offering your clients their dream smart home solutions, regardless of new builds, renovations, or simple upgrades.
Become a Wiser Approved Installer
Becoming a Wiser Approved Installer unlocks exclusive benefits and professional advantages to grow your business. By offering complete smart home automation solutions through the program, you can meet and exceed your customers’ needs.
The course is available through a 2-3 hour online course or face-to-face training arranged by your PDL Sales representative.
Check out the range of benefits.
Approved installer status
Highlight your status and professionalism in the first instance. Customers will be looking for a contract partner who understands the industry and best practices. You can for example include your Approved Installer badge, available in the mySchneider portal.
Highlight the ease of creating a smart home
Smart home technology can seem daunting to customers but PDL Wiser is an easy system to understand, install and build upon.
Tailored to families
As an Approved Installer you have the ability to build a smart home set up bespoke to each customer that acknowledges real life demands of family life. Each job will be unique and bespoke answering customers’ problems.
Highlight your approved status
You’ve achieved status of an Approved Installer for Wiser, update your social channels bio including this information so people can validate your experience.
Update with examples and case studies
As you work through installing Wiser systems into customer homes, make sure you’re updating your pages with case studies of smart home solutions that you’ve worked through with customers. You should focus on the benefits of the solution for your customers and the personalised approach to each installation.
Aesthetic content
Facebook and Instagram are locations that people come to for inspiration for their home. Ensure your content is beautiful and matches the aesthetic of the channel. This might mean taking slightly more styled images, showing the result of Wiser over the process.
Using Social Media Platforms
Keep it aesthetically pleasing and slightly less technical than normal. You want potential customers to look at your social media channels and want to replicate it.
For Instagram use 4:5 images for the feed, and 9:16 ratios for Instagram stories.
For Facebook use either 16:9 or 4:5 ratios.
We have an extensive bank of pre sized content available.
Email Marketing Tips
Incorporate striking visuals of completed projects alongside expert tips to guide customers through the process, providing them with a clear vision and the confidence to embark on their own successful journey.
Download the example mock ups with placeholder copy to give you ideas for a professional look and feel of eDMs for you to utilise.
Team Member Onboarding
Your team members play a crucial role in designing and implementing smart home solutions, requiring comfort in tailoring installations and confidence in evolving customer setups. The Wiser Approved Installer training is open to all electricians, so encourage your staff to participate and create their own accounts.